Mansi consider the bear to be their ancestor. Religious worship does not prevent them from killing, skinning and eating bears. On the contrary, every "king of the taiga" killed by the hunters calls for celebration by the whole village.
The Bear holiday can be also translated as "Bear dance" or "Bear game" (Mansi: яних йикв - main dance, пупих йикв - dance of the spirits). The main focus of the holiday is the desire to reconcile the beast and the people who killed him, as well as to ensure complete revival of the beast, his return to life.